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"Customers now have access to multiple channels, empowering them with knowledge and allowing them to exercise unprecedented levels of choice about how and with whom they do business. "
Vittorio Colao, Chief Executive, Vodafone Group.
"On the one hand, it seems like everything is changing. On the other hand, one very important dynamic has not changed: the consumer is boss."
AG Lafley, Chairman of the Board, The Procter & Gamble Company
"Consumers will increasingly look for brands with a social purpose… Brands and businesses that fail to integrate consumer needs with societal wellbeing will struggle to grow in the future."
Paul Polman, Chief Executive, Unilever
"The next 50 years will see new forms of marketing, tailored in greater ways to our lifestyles. But it’s the product that really forms the future of marketing – as it has done in decades past."
Sir Richard Branson, President, Virgin Atlantic
Christmas Lunch

50th Anniversary Christmas Lunch

We are looking forward to some well-deserved festive cheer and networking at our Annual Christmas Lunch on 8 December in London’s Jumeriah Carlton Towers Hotel. Come along to listen to our intriguing keynote speaker, Cherie Blair, QC. Combining the roles of mother, wife, charity campaigner, author and top-lawyer, Cherie’s outspoken nature and unwillingness to simply sit on the sidelines has made her a force to be reckoned with. Book your table now.

Piers Morgan

Gala Dinner

Monday night saw Piers Morgan hosting our Gala dinner and your top Marketing Heroes and Golden Brands getting the recognition they deserve. comparethemarket.com became The Marketing Society Brand of the Year 2009 from a shortlist including Waitrose and Marmite. Decided by a text vote there was one vote between the winner. Yesterday we blew away the cobwebs with some challenging thinking about “The next 50 years” at our Annual Conference. With visionary speakers including easyJet’s Stelios and London Mayor Boris Johnson. Presentations and film footage of the dinner and conference will be in the members section of our website shortly.

Stelios Haji Ioannou

50th Anniversary Conference

Yesterday we heard insights and visions to shape the next 50 years of Marketing from the chief economist of HSBC, the marketing director of Nokia and the chief executive of Barclaycard at our 50th Anniversary Annual Conference. Presentations and film footage of the dinner and conference will be in the members section of our website shortly.

Our 50th Anniversary Gala Dinner was such a spectacular occasion. Click here for some pictures of the event. Thank you to Kommando for both the pictures and the text voting on the evening.  Kommando

15 Things we learnt at The Marketing Society’s Annual Conference

Here are 15 Things we learnt from our 50th Anniversary Conference, an inspiring day - digested, absorbed and presented for your convenience.

Call for Entries

The Marketing Society Awards for Excellence 2010 call for entries is now open. Information and details on how to enter can be found at www.marketingsocietyawards.com
 
Marketing Leaders Programme launching its 7th Year

The Marketing Society, together with Brand Learning, has developed the Marketing Leaders Programme as a unique development experience for high potential individuals who are preparing for marketing leadership roles. Now in its 7th year, this blend of marketing and people leadership skill development, delivered by eminent industry leaders and leadership experts, is designed to help shape the great marketing leaders of tomorrow. To book a place or find out more about the Marketing Leaders Programme, email Jenni Georges.

The Marketing Society at Center Parcs

We’d be delighted if you’d join us on 30 November to hear from Colin Whaley, Sales and Marketing Director of Center Parcs. The event will be held at Center Parcs in Sherwood Forest as they start their seasonal celebrations, mulled wine will flow, whilst mingling and gaining insights into a fabulous and successful brand. If that wasn’t enough, guests are invited to arrive earlier in the day to make full use of the venue’s facilities – a unique opportunity to experience the brand first hand! To book a place or find out more about our Midland’s event, please email Helen.

The Edge – making the links between creativity, risk-taking and success

Your opportunity to be part of a groundbreaking new event for professionals working in a creative environment. The Edge - organised by the DBA - is a 2 day event, 9-10 December 2009, aimed at developing tenacity, persuasiveness and self-belief within individuals, encouraging fresh thinking and potential for success. Members of the Marketing Society benefit from a discounted two day ticket price of only £269, or £169 for a one day ticket. It's time to come to the edge. www.dbatheedge.com for more information and to book. 

The Future of Marketing

Partner of the month 
Thank you to the sponsors of our 50th Anniversary Gala Dinner and Conference: Acxiom, Microsoft Advertising, Accenture, ITV, Communisis, Brand Learning, Billington Cartmell, Eulogy!, Specific Media and TAG. 

A round of applause for ITV, for kindly providing the eclectic entertainment line up for our 50th Anniversary Gala Dinner. We are delighted that street dance troupe Diversity, comedy dance act Stavros Flatley and saxophonist supremo Julian Smith entertained us on the evening.

Annual Dinner and Conference Sponsors

    

 The Future of Marketing

The Future of Marketing
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David Rowan, The Future is...?
This is the place where you can experience our events from the comfort of your own laptop. Watch videos of our speakers from The Future is...? digital debate that took place on 3 September 2009.
Marketing Interviews and Presentations
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A rich resource of information exclusive to Marketing Society members. It's like having your very own library of marketing wisdom at your fingertips. There's bundles of different kinds of available content from white papers to in-depth reports and industry research. more>