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Case Studies 
 
 

There is no easier way to translate the latest thinking into success than through case studies and the examples below demonstrate how Royal Mail has helped its partners grow their business.

Castle Cover
How Castle Cover entered the highly competitive insurance market with a home insurance product for the over 50's  

Co-operative Financial Services
How Co-operative Financial Services customer magazine has become an essential part of its wider marketing communications strategy  

Travelbag 
Travelbag devised a personalised DM solution that encourages its customers to book with the company again and again
Published in the Spring 2007 edition of Contact Magazine  

Sainsbury's Bank
How Sainsbury's Bank used its knowledge of customers buying habits to launch an event-based mail strategy with timely messages that doubled demand for its life insurance products.
Published in the Autumn 2006 edition of Contact Magazine