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Geoffroy de la Bourdannayechief executive, Liberty
Geoffroy joins from LVMH where he was president of its Christian Lacroix fashion label subsidiary for the past four years. At Christian Lacroix he was responsible for the rejuvenation of the brand by upgrading and streamlining the womenswear lines, developing a range of complementary luxury accessories and through the highly successful launch of a new fragrance.Before joining LVMH Geoffroy, who has an MBA from INSEAD, held senior brand management, retail and marketing roles within L’Oreal, Pepsico and Disney. He spent 13 years at The Walt Disney Company where he developed its emerging markets consumer products division as well as being responsible for the turnround of the UK and Ireland subsidiary.