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To blog or not to blog, that is the question.

Welcome to the musings of Hugh Burkitt and others. Fancy yourself as a Society resident blogger? If so we'd love to hear from you - email us.

Your comments

T commented on 23/09 17:15:42
Jon, thanks for this post. I am a woman and I tot ...[Read More]

Jon McCulloch commented on 17/06 07:03:32
Alan, I agree. Honesty is paramount in any bus ...[Read More]

Alan Giles commented on 12/06 18:47:51
I am not given to preaching, but I think it sets ...[Read More]

Alan Giles commented on 06/06 17:21:52
Robin, I agree about paper bags, which we use at ...[Read More]

Paul Longhurst commented on 03/06 09:51:03
Seems to me that the ultimate choice rests with t ...[Read More]

Carrier Bag Rage

Published: 21/05/08 | Comments (4)
Posted by: Alan Giles, chairman, Fat Face.After an exhausting but satisfying day at yesterday’s Retail Forum I arrived home to find my wife calming down (slowly) from a carrier bag rage moment. The reason: Marks & Spencer’s attempt to charge 5p a bag to carry home £10 worth of items for dinner. Her anger was magnified because minutes earlier they had been only too happy to give her an over-sized, over-spec’d bag for the £5 strappy top she was buying. Of course she consolidated all her sho ...[Read More]

Mayday summit on Climate Change

Published: 21/05/08 | Comments (0)
Posted by: Chris Satterthwaite, chief executive, Chime Communications plc.The week before last, I attended the The Prince of Wales mayday summit on climate change. There were some outstanding examples of companies who’ve led their marketplaces to reduce emissions; Sky, United Utilities, Adnams - to name a few. What struck me was the competitive advantage that their initiatives was generating in the minds of their customers and the acceptance of this as good competitive practice as well as go ...[Read More]

So Farewell then Norwich Union

Published: 20/05/08 | Comments (0)
Posted by: Hugh Burkitt, chief executive, The Marketing Society.   Have its owners, Aviva, gone completely mad?  How can this much beloved brand that has been providing welcome reassurance for over 200 years be consigned to history?   The steely hearted money counting managers at Aviva have decided that it is time to go global and rid themselves of a brand name that is both unknown and unpronounceable in countries outside the British Empire.   But will we learn to love Aviva?  It sounds ...[Read More]


Latest posts

Marketing Hero
Posted by: Hugh Burkitt, chief executive, The Marketing Society at 13/08
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“Suppose they had a recession and nobody came?”
Posted by: Jon McCulloch, director, McCulloch Success at 29/07
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360 degree brands
Posted by: Andrew Nebel, Commercial Director of Barnardos at 11/07
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Tim Davie takes on a “lipsmackin” job
Posted by: Hugh Burkitt, chief executive, The Marketing Society at 30/06
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