<?xml version="1.0" encoding="UTF-8"?><!--RSS generated by Windows SharePoint Services V3 RSS Generator on 11/23/2008 12:42:02 PM--><?xml-stylesheet type="text/xsl" href="/Read/blog/_layouts/RssXslt.aspx?List=4579cbe0-9c17-4f19-b7d5-46f93fba454a" version="1.0"?><rss version="2.0"><channel><title>Our Blog</title><link>http://www.marketing-society.org.uk/Read/blog</link><description>RSS feed for the Posts list.</description><lastBuildDate>Sun, 23 Nov 2008 12:42:02 GMT</lastBuildDate><generator>SharePoint CKS:EBE</generator><ttl>60</ttl><image><title>Our Blog</title><url>http://www.marketing-society.org.uk/Read/blog/_layouts/images/homepage.gif</url><link>http://www.marketing-society.org.uk/Read/blog</link></image><item><title>Barbie's birthday</title><link>http://www.marketing-society.org.uk/Read/blog/archive/2008/11/17/barbies-birthday.aspx</link><guid>/Read/blog/archive/2008/11/17/barbies-birthday.aspx</guid><description><![CDATA[
Posted by: Elen Lewis, editor, Think.
 
Barbie will be celebrating her 50th birthday next year, just like The Marketing Society. Mattell's iconic fashion doll will be marking her 50th with the launch of a designer fashion collection for humans, a cosmetics range and catwalk show. The new fashion ... (More)]]></description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">TMS_Administrator</dc:creator><pubDate>Mon, 17 Nov 2008 09:58:00 GMT</pubDate></item><item><title>Amazon’s Frustration-Free Packaging Initiative</title><link>http://www.marketing-society.org.uk/Read/blog/archive/2008/11/12/amazon’s-frustration-free-packaging-initiative.aspx</link><guid>/Read/blog/archive/2008/11/12/amazon’s-frustration-free-packaging-initiative.aspx</guid><description><![CDATA[
Posted by: Alan Giles, chairman, Fat Face.
 
Here’s an interesting initiative, with which all consumers will feel considerable sympathy. Amazon's focus seems to be to strip away those impenetrable, hermetically sealed transparent plastic clamshells that are used to package so many electronic acc ... (More)]]></description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">TMS_Administrator</dc:creator><pubDate>Wed, 12 Nov 2008 10:16:00 GMT</pubDate></item><item><title>Can brands learn from Obama? Yes, we can</title><link>http://www.marketing-society.org.uk/Read/blog/archive/2008/11/10/can-brands-learn-from-obama-yes-we-can.aspx</link><guid>/Read/blog/archive/2008/11/10/can-brands-learn-from-obama-yes-we-can.aspx</guid><description><![CDATA[
Posted by: Elen Lewis, editor, Think.
 
Barack Obama's successful campaign was unprecedentedly powered by new technology. His victory message was broadcast to activists via email, text, Twitter and Facebook. The web has been called &quot;the central nervous system of the campaign.&quot; It was t ... (More)]]></description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">TMS_Administrator</dc:creator><pubDate>Mon, 10 Nov 2008 11:47:00 GMT</pubDate></item><item><title>Too much stuff</title><link>http://www.marketing-society.org.uk/Read/blog/archive/2008/11/03/too-much-stuff.aspx</link><guid>/Read/blog/archive/2008/11/03/too-much-stuff.aspx</guid><description><![CDATA[
Posted by: Elen Lewis, editor, Think.
 
Harvard Business School Professor, John Quelch says recession will create a new kind of consumer. He calls them the ‘middle-aged simplifier’ and describes how she finds herself surrounded by too much stuff acquired. When she buys stuff it will be less clut ... (More)]]></description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">TMS_Administrator</dc:creator><pubDate>Mon, 03 Nov 2008 10:48:00 GMT</pubDate></item><item><title>HERDing’s not just for bad stuff</title><link>http://www.marketing-society.org.uk/Read/blog/archive/2008/10/27/herding’s-not-just-for-bad-stuff.aspx</link><guid>/Read/blog/archive/2008/10/27/herding’s-not-just-for-bad-stuff.aspx</guid><description><![CDATA[
Posted by: Mark Earls, author, ‘Herds’.It can’t have slipped your notice that there’s been a strong whiff of herd-behaviour around the news recently: from Wall Street to Washington, from Tokyo to Frankfurt and on to London Wall, journalists and commentators have all reached for the ‘herd’ epithet  ... (More)]]></description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">TMS_Administrator</dc:creator><pubDate>Mon, 27 Oct 2008 13:17:00 GMT</pubDate></item><item><title>Like 1929? I don’t think so</title><link>http://www.marketing-society.org.uk/Read/blog/archive/2008/10/27/like-1929-i-don’t-think-so.aspx</link><guid>/Read/blog/archive/2008/10/27/like-1929-i-don’t-think-so.aspx</guid><description><![CDATA[
Posted by: Elen Lewis, editor, Think.
There is a lot of hyperbole in the national press at the moment, drawing parallels between today’s credit crunch and the Great Depression. Irving Kahn who worked on Wall Street in 1929, now aged 102 years old, was interviewed on the BBC World Service last wee ... (More)]]></description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">TMS_Administrator</dc:creator><pubDate>Mon, 27 Oct 2008 10:51:00 GMT</pubDate></item><item><title>Thinking Think</title><link>http://www.marketing-society.org.uk/Read/blog/archive/2008/10/21/thinking-think.aspx</link><guid>/Read/blog/archive/2008/10/21/thinking-think.aspx</guid><description><![CDATA[
Posted by: Elen Lewis, editor, Think.Putting 10 Things together is my favourite job as editor of Think. For those of you who don’t know, Think is The Marketing Society’s monthly email magazine for members. It consists of six succinct articles, which take just 10 minutes to read – and crucially for ... (More)]]></description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">TMS_Administrator</dc:creator><pubDate>Tue, 21 Oct 2008 11:15:00 GMT</pubDate></item><item><title>“Men are from Mars... but most  buying decisions are made on Venus (and the money’s right down here on Earth!)”</title><link>http://www.marketing-society.org.uk/Read/blog/archive/2008/08/26/“men-are-from-mars-but-most-buying-decisions-are-made-on-venus-and-the-money’s-right-down-here-on-earth”.aspx</link><guid>/Read/blog/archive/2008/08/26/“men-are-from-mars-but-most-buying-decisions-are-made-on-venus-and-the-money’s-right-down-here-on-earth”.aspx</guid><description><![CDATA[
Posted by: Jon McCulloch, director, McCulloch Success.No matter what you thought about Dr John Gray’s “Men are from Mars, Women are from Venus”, if indeed you read it or thought anything about it at all (although, I must say you did well if you avoided any knowledge of the book with all the media  ... (More)]]></description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">TMS_Administrator</dc:creator><pubDate>Tue, 26 Aug 2008 12:52:00 GMT</pubDate></item><item><title>Marketing Hero</title><link>http://www.marketing-society.org.uk/Read/blog/archive/2008/08/13/marketing-hero.aspx</link><guid>/Read/blog/archive/2008/08/13/marketing-hero.aspx</guid><description><![CDATA[
Posted by: Hugh Burkitt, chief executive, The Marketing Society.My marketing hero is Ken Webb who was in charge of marketing at Birds Eye during the 50’s and 60’s when the brand created the frozen food market in the UK. During that era Ken’s marketing and sales team created a brand which dominated ... (More)]]></description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">TMS_Administrator</dc:creator><pubDate>Wed, 13 Aug 2008 10:06:00 GMT</pubDate></item><item><title>“Suppose they had a recession and nobody came?”</title><link>http://www.marketing-society.org.uk/Read/blog/archive/2008/07/29/“suppose-they-had-a-recession-and-nobody-came”.aspx</link><guid>/Read/blog/archive/2008/07/29/“suppose-they-had-a-recession-and-nobody-came”.aspx</guid><description><![CDATA[
Posted by: Jon McCulloch, director, McCulloch Success.According to all the egg-heads, this recession is getting worse and promises to be just awful. So sayeth Those Who Know.Yet I find myself tending to think along the same lines as Chris Radford who wrote on this blog last week “Actively seek and ... (More)]]></description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">TMS_Administrator</dc:creator><pubDate>Tue, 29 Jul 2008 14:58:00 GMT</pubDate></item></channel></rss>