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Think- November 2008

Things to think about...

	There's a town in Uruguay called Fray Bentos.		Underprivileged outsiders have an advantage in the workplace according to Malcolm Gladwell. He tells the tale of Sidney Weinberg, who left school at 15 and became a famous senior partner at Goldman Sachs. Long after becoming powerful, Weinberg played the role of 'dumb, uneducated kid from Brooklyn' when necessary.


	The financial crisis isn't bad news for everyone. LinkedIn, the business social network is adding a new user every second.		Government advisers recommend appointing an office tea monitor to save energy.


	The Smurfs have sold more than 10 million albums in the last three years.		When will the overall UK economy grow? What's the most popular business value strategy for 2009? Tap into the wisdom of our crowd by taking just four minutes to participate in the Brainjuicer Prediction Market 2009. Your predictions will be compared with the thoughts of the general public and shared at the Annual Conference on 25 November.


	People mistrust products that do more than one thing, according to research by Alexander Chernev, professor of marketing at the Kellogg School of Management. This mistrust can be counterbalanced if the all-in-one option is more expensive.		A new word for all you bright young things getting up to speed with Web 2.0: Tweetups when microbloggers who track one another on Twitter meet up.


	Gin and tonic is 150 years old.		Sales of handguns and rifles have gone through the roof since Barack Obama was elected. According to the New York Times, Jim Pruett, who runs a guns and ammo store in Houston enjoyed a seven-fold boost in sales in the last weekend before the election, as trigger-happy Texans fretted about the new administration.

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