Inspiring brand building through development of customer partnerships 

Andrew Ligertwood
head of customer marketing, Highland Spring Group

Andrew has worked at Highland Spring Group since May 2010 as Head of a new Customer Marketing team. Andrew works closely with all areas of the business on a daily basis working closely with the Sales teams across the UK helping develop solution for trade customers to grow their soft drinks category. Andrew has previously worked at Heineken (previously Scottish & Newcastle UK) for 6 years. There he started work on the Marketing graduate training scheme followed by a number of roles he then worked in RBS for 2 years before returning to his preferred FMCG industry.

Mark Thomson
business unit director, Kantar Worldpanel

Mark has worked for Kantar Worldpanel since 2003, spending the last 5 years developing Kantar’s business in Scotland as well as more recently, within Ireland. Mark works with both manufacturers and retailers alike including Cadbury, Unilever, Sainsbury’s & Tesco to name a few.  His expertise is based across both shopper behaviour as well as usage behaviour within FMCG, and being able to help end users not only understand about their category, but also how to grow sales through shopper and consumer driven insight. 

Paul Condron
marketing manager, Highland Spring Group

Paul joined Highland Spring in 2007 and has responsibility for all brand marketing activity, including strategy development, advertising, media, PR, packaging development, sales promotion and digital marketing.  Paul’s career started in consumer electronics, where he spent 3 years with Tannoy Ltd in an export sales and marketing role, before moving to join Glasgow-based hi-fi manufacturer Linn Products Ltd where he spent 9 years, initially in export sales before moving on to head up the Marketing team.  During his career, Paul has gained wide experience in international marketing within high-tech, luxury goods and fmcg markets.